BUSN 1130 Introduction to International Business
The world is an interconnected business environment requiring the international manager to have a broad understanding of what is changing in that environment and then develops strategies to react to those changes. The process of globalization and its implication for business firms and managers is significant. Students study the dynamics of the institutions, environments, forces, and problems that are involved when businesses operate in foreign economies. Topics include forms of foreign involvement, international trade theory, governmental influences on trade and strategies, international organizations, multinational corporations, personnel management, and international marketing.